Daily Digest: 7/17/07
By Joshua Levy, 07/17/2007 - 10:01am

The Web on the Candidates

  • The growing use of broadband Internet is helping Barack Obama raise more money from more people than ever before, writes the Washington Post's Jose Antonio Vargas. Not only did about a third of Obama's second-quarter earnings of $32.8 million come from online donations, but 90 percent of those donations were under $100, and half were $25 or less. Even MyDD's Jerome Armstrong, a Dean Internet advisor in 2003, calls it "the largest grass-roots campaign in history for this stage of a presidential race." Beyond the appeal of the candidate, part of the reason for the big numbers may come from increased broadband access. African American adults' connection rates have nearly tripled from 14 percent in 2005 to 40 percent this year, according to Lee Rainie, director of the Pew Internet & American Life Project. "Folks online are doing things they've never done before," Rainie says.

The Candidates on the Web

  • John Edwards is currently on his "Road to One America" tour, and is using a bevy of online tools to involve supporters and help them track his activities. He's using SMS and Twitter to update supporters from the road (including opt-in audio SMS messages and geo-targeted text messages), uploading photos to Flickr, and posting videos on YouTube. The campaign has consistently used all available online tools and embraced the distributed nature of the web to get their message out, and this is no exception. However, we do wonder why they haven't built one page -- on the Edwards site or elsewhere -- that unites all of this disparate voter-generated content. A page aggregating supporters' Flickr photos, uploaded videos, and texts รก la George Miller's Ask George project would be a strong indicator of Edwards' grassroots support.
  • Thanks to a popular contest on Eventful, in which towns are competing to bring John Edwards to their area, Edwards' Eventful numbers have substantially increased. Edwards' numbers started their ascent around June 18th, when the competition was announced, and began a steeper climb around the second week in July, when Shawn Dixon of Columbus, KY began rallying his neighbors to demand John Edwards visit their small town. The contest ends tomorrow, and it still looks like Columbus -- in first place with 1,671 demands -- will be the winner.

In Case You Missed It...

Morra Aarons offers facts and figures about the role of women online in the 2008 election.

Technology and the Internet are changing democracy in America. Personal Democracy Forum is a hub for the exciting conversation underway between political professionals, technologists, and anyone else invigorated by the remarkable potential of technology to engage citizens in the democratic process.



Navigation

© 2008 Personal Democracy Forum | All Rights Reserved |
The layout, use of images, color, and other qualities.
How well is does the site carry the message of the candidate?
How the site discusses the issues and how it uses language.
How easy is it to get involved in the campaign?
How well does the site utitlize blogs, video, podcasts, discussion boards, and other technologies?
The ease of navigation and the quality of interactivtity.