Electionmall Technologies*

Company logo www.electionmall.com
Overall Rating
Service
Software
Pricing

While CEO Ravi Singh aims for his company to be a market leader in the field of tech vendors serving political clients, the approach ElectionMall Technologies has taken to serving the market is unlike that of other vendors. The company’s name is no accident. Indeed, ElectionMall’s products are sold individually via an online storefront, and paid for via an ecommerce transaction that enables consumers to choose individual tools off the virtual shelf, downloading them for a relatively small, one-time cost. By focusing on selling inexpensive, compatible tools, and Web basics like selling domain names, Singh hopes to better serve the large number of candidates running for local political offices—the political customers with small budgets often forgotten by other technology vendors. “We’re focused on the ABC fundamentals,” stresses Singh.

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The layout, use of images, color, and other qualities.
How well is does the site carry the message of the candidate?
How the site discusses the issues and how it uses language.
How easy is it to get involved in the campaign?
How well does the site utitlize blogs, video, podcasts, discussion boards, and other technologies?
The ease of navigation and the quality of interactivtity.